Designer Mascara- Is It Worth The Money?

We all want the same thing– big, glorious lashes that make our eyes stand out over all others but should we spend big bucks on the designer brands?

Sitting in a car on the way out for the night, my girlfriends and I began discussing this very issue. After a long day of spending all of our hard earned cash on designer clothes, and a few margaritas at lunch, we all came up with the same theory–designer mascara is no better than the cheap stuff from Rite Aid.

And I know I’m right because I’ve tried all kinds of them– Dior, Benefit, Stila, MAC, etc. and they are no different than my all time favorite Maybelline or L’Oreal Million Lashes, which my friends have all been raving about.

So why do we feed into the hype? Why pay $20 sometimes even $30 for the same outcome as an $8 tube? 

My theory is this– for many of us, designer brands make us feel good about our lives. In a way it validates our lifestyles or what we hope our everyday will actually be. But why?

Before I could ask my friends the answer, we jumped ship and began our next conversation: Do eyelashes get used to mascara the way our hair does to products? When we venture on to a new mascara, do our eyelashes look better because they go into shock with a new product?

I can’t find an answer to this but I believe it’s true. Whenever I buy a new mascara, it’s the best I’ve ever owned and for awhile, I think I’ve hit the jackpot. Then, after multiple uses, it no longer makes my eyes pop and I am deeply disappointed.

So why pay tons of money for a tube of black goop? If you are going to spend money on makeup, you should pay more for face products (foundation, powder, wash, etc.). Buying $20 mascara is a waste of money if you ask me.

This left me wondering, do we give into the hype of designer mascara the way we do with designer accessories and clothes? Are we wasting our money to feel better about ourselves or do they simply work better?

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2 Comments

  • Liz says:

    So out of all the cheap stuff which one is the best?

    • Whitney says:

      Maybelline Full N’ Soft has always been my favorite. Doesn’t clump and lengthens lashes like no other. Comes in Very Black for brunettes and Brownish Black for blondes/redheads. Other good ones I’ve heard: Maybelline Volum’ Express and Maybelline Lash Stilleto. Covergirl Lashblast Length and Maybelline Great Big Lashes have always been classic though. Hope this helps!

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